Design Studio Strategy
Find out who are we, where from, and where we go → lepekhin.studio
🚀 Team
- Organize mentorship program inside the studio
1×1 weekly meetings with new people
1×1 monthly meetings with those who's been working with us for more than 3 moths
Weekly Updates on the tasks from managers to the client
Educational meetings twice a month
Describe levels of growth for newcomers and "oldies"
- Improve & tweak the project management processes
Create an agreement for working with foreign clients
Redesign the onboarding and landing of new clients
Make a landing process of a new client even more structured and profound
- Get the team together for the first time
When: September–October 2021
Location: Moscow or Saint-Petersburgh
Program: to be defined
- Hire two more managers
- Create a knowledge database
- Implement 1×1 meetings
- Create guides for managers
🌀 Design
- Register a new logo
- Update the portfolio
- Create our first showreel
- Redesign the studio's site
- Launch the studio's online store
- Design a new studio's identity
📈 Marketing
- Define the marketing strategy
- Launch ads & promotions
Yandex Business
Instagram
Behance
LinkedIn
VK
Facebook
OK
- Partner up with other studios
ALS
Semantika
What we are good at:
- Logo & identity design
- Web design & interfaces
- Copywriting & editing
- Package design
- Support of a long-term projects
In what fields we're looking for partners:
- 3D design
- Animation & motion design
- Illustration
- Wayfinding
- Collaborations
- Participate in other studios' partner programs
Art. Lebedev Studio
Gorbunov Bureau
Chulakov Studio
Sdelaem Agency
- Start posting on Instagram
- Get published in professional media
Interviews with Evgeny Lepekhin
Kto Student: https://ktostudent.ru/evgenij-lepjohin
Unisender: https://www.unisender.com/ru/blog/keysy/lepekhin/
Pachka CRM: https://blog.pachca.com/posts/zachem-crm-v-crizis/
How the other half lives: https://youtu.be/tZfJpcrBC24
💵 Money
- Find two more ways of getting paid besides design projects
Merch
Online store
Edutainment
Education
Analytics
Strategies
- Raise the average check by 20% by the end of the year
- Raise prices by 10% on June 1
- Double the revenue by the end of 2021