SWOT Analysis

Identify internal and external factors that affect your business, organization or project planning. You can use it in strategy, planning, marketing or community organizations.

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Strengths

  • Characteristics of the business or project that give it an advantage over others

Opportunities

  • Characteristics that place the business or project at a disadvantage relative to others

Weaknesses

  • Elements in the environment that the business or project could exploit to its advantage

Threats

  • Elements in the environment that could cause trouble for the business or project

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